Internet Marketing (Neteffect Series)

by Barbara G. Cox

Be Part of the Conversation! The Internet has extended the reach of people networks through online technology. Participating in that conversation requires changing existing paradigms for companies... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0130336289
• ISBN13: 9780130336286
• Release Date: January 2003
• Publisher: Prentice Hall
• Length: 324 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.5" x 7.1" x 9.4"

Customer Reviews

A Must Have!

"Internet Marketing" is extremely easy to read, and easy to follow. This book's take on marketing is a must for every professional out there. What makes the difference between a successful person and a someone who wants to be, is the ability to market themselves online and off. Barbara Cox and Bill Koelzer walk you through the process completely, and with real-world examples and helpful tips that actually work. Working with professionals everyday, I am always asked questions about how to drive more traffic to their web site, how to market their site more efficiently, and how to maximize the effects of that traffic. After seeing all the helpful hints this book has to give, I know what to tell them... Read this book! This book can double your income and make you a successful business professional in no time. It points out the obvious marketing tips and gently guides you in the direction of success. I highly recommend "Internet Marketing" for any business professional.