International Marketing and Export Management

by Gerald S. Albaum and Edwin Duerr

Book Overview

International Marketing and Export Management 7th edition offers an accessible and authoritative perspective on international marketing with a strong export management orientation, comprehensively... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1292016922
• ISBN13: 9781292016924
• Release Date: June 2016
• Publisher: Pearson
• Length: 744 Pages
• Weight: 27.00 lbs.
• Dimensions: 1.0" x 7.4" x 9.6"

Customer Reviews

feedback

got the book within one week and it was like a new book, did not look used in any way. thanx. saved money too.glad i didnt buy a new one.

Int'l Marketing & export Management

This is a well written book. It explains all the ends and outs of exporting. I would have given book 5*, but I don't like to read, and you have to read a lot in this book. End of chapter exercises are really good.

Great Service

The book was delivered in a timely manner and was in great condition and well packaged. I was very pleased.