International Case Studies in Tourism Marketing

Book Overview

This international case study book provides 28 expertly curated case studies on the topic of tourism marketing, each with detailed implementation instructions for the instructor in order to maximise student participation and learning.

• Format: Paperback
• Language: English
• ISBN: 1032023139
• ISBN13: 9781032023137
• Release Date: June 2022
• Publisher: Routledge
• Length: 244 Pages
• Weight: 0.84 lbs.
• Dimensions: 0.6" x 6.1" x 9.2"