International Business: The Challenge of Global Competition [With Cesim Access Card]

by Donald A. Ball and Michael S. Minor

Book Overview

International Business: The Challenge of Global Competition 13e by Ball, Geringer, McNett, and Minor continues to be the most current, objective and thorough treatment of international business... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0073346888
• ISBN13: 9780073346885
• Release Date: February 2007
• Publisher: Irwin/McGraw-Hill
• Length: 623 Pages
• Weight: 3.85 lbs.
• Dimensions: 1.2" x 8.7" x 11.0"

Customer Reviews

pleasently pleased

I received the book in just a few days which was much shorter then the projected time frame. book was in beautiful condition and was exactly as the seller stated. I would buy from this seller again!!

INB

This is an amazing purchase. The book is filled with tons of excellent info. and is backed by teriffic web sources.

Exactly what I ordered

The product shipped in a decent amount of time and arrived exactly how it was described in product description.

Outstanding overview of international business

I just finished reading the new 9th edition of this book and it is excellent, containing many improvements on what was already an outstanding book for introducing international business issues to students and businesspeople. The strengths of this book include its extensive coverage of the various environments of international business, such as the cultural, political, legal, financial, competitive, and physical environments. Each of these chapters has practical examples to supplement the discussion of key issues and concepts, as well as highlighting points of relevance for businesspeople. The discussion of these various dimensions of international business environment is superior to alternative books, such as Hill or Daniels, that I considered using in my teaching (I teach international business for undergraduate students and also offer executive development courses for universities and businesses). Another strength of this book is its coverage of issues associated with the operations of an international business. The strategy chapter provides a concise and useful overview of concepts in a way that is superior to most strategy books. Other chapters provide detailed and practical discussion of issues such as how to participate in importing and exporting (presented in a manner that sets this book apart from other books that generally provide only a few general pages on the merits and challenges of exporting but provide minimal guidance regarding how to actually do it!). The discussion on international operations is unique compared to other introductory international business books, and provides an insightful review of operations practices in the U.S., Europe, and Asia. There is also a simulation that is provided with this book, allowing users to practice the management of an international business within the global cell phone industry. As part of the 8th edition of Ball et al, I used this simulation with my undergraduate and graduate classes and their response was outstanding. They felt that the experience was one of the best in the entire program, and that they not only learned very much about international business (market analysis, selecting products, pricing, promotion, managing exchange rates, etc.), but that they learned more practical information about functions such as finance, marketing, operations management, and strategy than they had in their earlier coursework. Teaching or learning the material for an introduction to international business can be a complex and daunting challenge. The Ball et al book helped me and my students to minimize thse challenges, making international business a relevant and enjoyable topic for study, and practice.

Great text for first-timers. Clear, with lots of cases.

Better than their 6th edition, with appropriate updates and improved chapter organization. I've used this title for four years in my intro course and the students love it.