Intelligent Support Systems for Marketing Decisions

by Yannis Siskos, Nikolaos F. Matsatsinis, Y. Siskos

Intelligent Support Systems for Marketing Decisions examines new product development, market penetration strategies, and other marketing decisions utilizing a confluence of methods, including Decision... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1402071949
• ISBN13: 9781402071942
• Release Date: September 2002
• Publisher: Springer
• Length: 514 Pages
• Weight: 1.88 lbs.
• Dimensions: 1.1" x 6.3" x 9.7"