Intellectual Property Strategy: A Practical Guide to IP Management

by Stephen Robertson and Alexander Korenberg

Over the past three decades, the make-up of the market value of Standard & Poor 500 companies has changed dramatically. While intangible assets amounted to less than one-third of company value in the mid-1980s, this has almost tripled to four-fifths on average today. A large contributor to this trend is intellectual property (IP) - a situation that is even truer for start-up companies, where IP assets may be the only significant asset a company has...

• Format: Hardcover
• Language: English
• ISBN: 1911078070
• ISBN13: 9781911078074
• Release Date: June 2017
• Publisher: Globe Law and Business Limited
• Length: 175 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.7" x 6.1" x 9.3"