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Business & Investing Books > Marketing & Sales Books > Ingredient Branding
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Ingredient Branding: Making the Invisible Visible 3642042139 Book Cover

Ingredient Branding: Making the Invisible Visible

by and
Edition Details
Format:Hardcover
Language:English
ISBN:3642042139
Format: Hardcover
Condition:
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Ingredient Branding: Making the Invisible Visible 3642438180 Book Cover

Ingredient Branding: Making the Invisible Visible

by and
Edition Description

An Ingredient Brand is exactly what the name implies: an ingredient or component of a product that has its own brand identity. This is the first comprehensive book that explains how Ingredient Branding works and how brand managers can successfully improve the performance of...

Edition Details
Format:Paperback
Language:English
ISBN:3642438180
Format: Paperback
Condition:
$
64.99
50 Available
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