India′s Information Revolution

by Everett M. Rogers and Arvind Singhal

This book examines the impact of the information revolution in India at the cultural, political and technical level. The authors show to what extent India is becoming an information society, how communication technologies are bringing about notable change in Indian society and even in government operations. The picture presented is balanced, with some of the social problems which will accompany these changes given due attention. The volume is important...

• Format: Hardcover
• Language: English
• ISBN: 0803996160
• ISBN13: 9780803996168
• Release Date: December 1989
• Publisher: Sage Publications Pvt. Ltd
• Length: 244 Pages
• Weight: 1.00 lbs.

Customer Reviews

Singhal's book is a must-read for communicaton/development.

"India's Information Revolution" outlines the historical and social development of India's mass media. It is a must-read communication handbook for any serious student or researcher of India or even communication and development studies. The authors' organize and present benchmark information on the overall media development as well as specific media. In a sense, this book is the handbook of communication and development studies for the Indian Subcontinent. In the early chapter's Singhal and Rogers define communication and development as using media to enhance social change. The rest of the book provides numerous summaries and detailed case studies exhibiting how the media in India are used to empower societal change. Singhal provdes interesting angles and dimensions of the cultural consequences of media as when he reports that Hindu's performed "purifying" ceremonies before watching the televised version of a great Indian epic.----Mark Fabiano