Improving Service Quality

by Michael E. Milakovich and Michael Milakovich

Organizations are struggling to improve customer-focused quality in today's highly competitive domestic and global markets. Better design, implementation, and daily management of quality improvement strategies is essential for survival. Quality improvement principles, when thoughtfully applied and appropriately modified to meet all types of customer demands, are a sound means to respond to changing markets. However, when various quality and productivity...

• Format: Hardcover
• Language: English
• ISBN: 188401545X
• ISBN13: 9781884015458
• Release Date: March 2001
• Publisher: CRC Press
• Length: 280 Pages
• Weight: 1.45 lbs.
• Dimensions: 0.9" x 6.3" x 9.3"