Image Theory: Decision Making in Personal and Organizational Contexts

by Lee Roy Beach

Image theory represents a logical extension of earlier work on a contingency model of decision strategies. It is based on a belief that most people, most of the time, for most decisions use fairly unanalytic strategies.

• Format: Hardcover
• Language: English
• ISBN: 0471920304
• ISBN13: 9780471920304
• Release Date: January 1990
• Publisher: John Wiley & Sons
• Length: 254 Pages
• Weight: 1.09 lbs.
• Dimensions: 0.8" x 6.2" x 9.3"