I F**king Love That Company: How a New Generation of Brand Builders Is Defining the Post-Amazon World

by Bayard Winthrop and Randy Komisar

Book Overview

Most retailers today are little more than real estate developers. The costs necessary to support vast infrastructures built on leases and global supply chains have become serious liabilities. Retail is changing and bricks and mortar retailers are having a hard time finding their niche in this social media world. Bayard Winthrop, the founder and CEO of American Giant. uses this forum to discuss how retail is changing, why the consumer now holds the...

• Format: Paperback
• Language: English
• ISBN: 1941688292
• ISBN13: 9781941688298
• Release Date: December 2014
• Publisher: Paramount Market Publishing, Inc.
• Length: 72 Pages
• Weight: 0.30 lbs.
• Dimensions: 8.0" x 0.3" x 5.0"
• Age Range: 19 months and up