A successful freelancer shares her years of experience and advice in writing for the "social expression market". This description may be from another edition of this product.
Yippee!! Great information! Should have bought this book years ago when I first saw it! Good ideas, brainstorming ideas, lots of industry information & written in a light-hearted, easy-to-read format. She recommends getting a rhyming dictionary, she includes sample forms and a workbook section. She tries to really encourage you and get you to think and work at it. She believes that if we think we have the ability to come up with good prose to give it a serious try, but she doesn't promise the moon as far as earning a living wage at this. I'll be doing it for the love of it, not my bread & butter job. I am now really eager to get started with her guidance. I can't believe I tried to do this type of work without Ms. Wigand's book. Thanks Ms. W!
Still a good introduction to writing for Greeting Cards
Published by Thriftbooks.com User , 17 years ago
While written in 1992, this is still a solid introduction to freelance writing for the "social expression" market. With first hand experience, the author gives very useful information and examples for writing and selling greeting cards and related items. It's well worth the read.
Good information
Published by Thriftbooks.com User , 21 years ago
Pretty good book that isn't too hard to read & understand.
Absolutely the best "how-to" greeting card book out there!
Published by Thriftbooks.com User , 25 years ago
If you're going to get only one, this is it! I spent 20 at Hallmark in the Creative Writing and Editing departments, so I feel I know whereof I speak. The book is very user-friendly; the writing is fun, friendly and concise. While it covers all types of greeting card writing, it gives a special emphasis in the new humor and alternative styles of writing. And for those of you who want to start your own button or bumpersticker or t-shirt company in your garage, there is an excellent section on this type of writing, we call "Self-Expression." With the hundreds of Electronic Greetings sites now out there, the opportunity for personal creativity is greater than ever. Armed with this book, you'll become a true professional.
Book on how to write greeting cards and and related products
Published by Thriftbooks.com User , 27 years ago
If you're interested in writing greeting card and related text this is the book to have. It explains the type of writing neeeded by greeting card companies. The book also tells the best way to market your proposed ideas. At the end of the book are "Idea Starter" pages to help you get the creative juices flowing.
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