The ultimate information business is finding a targeted audience and then giving them a reason to make repeated purchases from you. The easiest way to this is to offer them valuable products at various price points. Instead of selling a customer one ebook and then looking for the next customer, you'll want to setup a system to offer them a $7 report, then a $27 ebook, then a $97 product, a $297 product, a $497 product and finally a $1997 offer. Once...