How to Succeed at Retail: Winning Case Studies and Strategies for Retailers and Brands

by Keith Lincoln and Lars Thomassen

Book Overview

Who are the world's best retail brands? Is there a formula for success you can learn from?

How to Succeed at Retail helps you find the key factors that will make you successful. Building on the process introduced in the international bestseller Retailization, it begins by encouraging you to become 'retail obsessed' and to think strategically, creatively and operationally in a retail context. It then illustrates...

• Format: Paperback
• Language: English
• ISBN: 0749455942
• ISBN13: 9780749455941
• Release Date: May 2009
• Publisher: Kogan Page
• Length: 224 Pages
• Weight: 0.81 lbs.
• Dimensions: 0.7" x 5.8" x 8.9"