How to Sell Yourself

by Joe Girard and Dzho Dzhirard

Book Overview

No matter what field you are in, you need to market yourself. This book, written by "the world's greatest salesman, " reveals important sales secrets: how to develop the fundamental skills and winning character traits that make other people notice just how much you have to offer. With real-life anecdotes and Joe Girard's own remarkable life story, How to Sell Yourself helps you:
-- Boost you own self-worth -- and demonstrate it to others
--...

• Format: Paperback
• Language: English
• ISBN: 0446385018
• ISBN13: 9780446385015
• Release Date: August 1998
• Publisher: Grand Central Publishing
• Length: 320 Pages
• Weight: 0.76 lbs.
• Dimensions: 0.9" x 5.3" x 7.8"

Customer Reviews

good enough

The book cover was a little different from the product picture. One I received was blue instead of white.

Very Inspirational Book

I think this book by Joe Girard was very inspirational and should be a must for those who are in sales related activities.

Joe Girard takes the cake

He's literally the World's Greatest Salesman, who has actually been in the field and achieved great accomplishments in sales himself, vs other gurus who simply do great at selling their books & audiobooks. He's the best, period, and he shares his knowledge with you in this book.

"Eye of the beholder"

Whether you think you can or can't, you're right. Likewise, whether or not you think this book will help you or not, you're right... This is a follow-up to Joe's wildly successful "How to Sell Anything." In so many ways, it's much more of what most would call a self-help, not sales, book. I think we can all agree that carrying oneself with a confident, assured, and positive attitude is imperative in sales. It also happens to help in the rest of life, which, when we think about it, requires us to become self-made men and women (silver-spooners excepted). So, in that light, maybe it is a "sales" book after all. That's Joe's point. Check out Joe's discussion of the two most powerful words: faith and fear (pp. 45-57). He gives examples from his life and an insightful one involving George Eastman and a brownie. Norman Vincent Peale also offers his thoughts. Fascinating stuff. Other tidbits I found very interesting included Joe's discussion of the importance of using "move-forward" words (p. 106) and the need to use short words, citing none other than Winston Churchill (p. 110). In the end, you have to do whatever it takes to create and use that confidence and attitude that it takes to sell yourself. That's what matters. The tips and inspiration from this book will no doubt help a lot of people, and that's why I recommend this book.