I really considered this book a vast wealth of information, but unfortunately, when I went to check out the website that the author keeps mentioning in the book, it was non existant. I don't know if there was a typo in the publishing process or maybe the author decided to do away with the website. It was disheartening, though.
GREAT resource!
Published by Thriftbooks.com User , 17 years ago
Can't say enuf about the excellent in-depth knowledge about the video business that's contained in this book. It's not like any of the other video books I've read, which mostly focus on the production side and only talk about how to shoot footage, not what to do with it afterwards. I now know exactly how to sell my videos and how to market myself and increase my profits. I make documentary-style shorts, and this book was full of how-to's and clever suggestions I would never have thought of.
Worth every penny!
Published by Thriftbooks.com User , 17 years ago
Before I got this book, I wondered if the info in it would be dated, since video's such a hot field and the book was published in '03. No worries! What I wanted and couldn't find anywhere else, I found here: plenty of innovative ideas and advice about how to turn my hobby into a full time business. I already knew how to operate a camera and edit and where to get info on the latest equipment and gizmos, so what I needed was the business side. I have to say this book literally launched me. I'm now making website videos for all kinds of people. Broadband has made this possible, and the demand is increasing because nobody can afford to have a dull web presence. My customers run the gamut from regular businesses with sizeable commercial sites to individual resume videos to artsy band gigs. This book showed me exactly how to do it. I highlighted practically every page in it and now I'm making a living doing what I love.
This Book is a Lifesaver!
Published by Thriftbooks.com User , 20 years ago
Before I bought this book, I was a security guard for 10 years in an affluent Chicago suburb. As you can imagine, this wasn't exactly my dream job, so I searched around and found this great book. After pouring over it for a whole day, I decided to take it's advice. One year later I run my own property insurance video business, and I couldn't be happier. I particularly enjoyed the extensive information on marketing. The best part is that some of my old clients as a security guard are now clients of my new business. I highly recommend this book to anyone with a dream of working for themselves as a videographer.
Buy This Book!
Published by Thriftbooks.com User , 21 years ago
As a recently out of work mom, I was struggling with the idea of starting my own business from home. There are so many gimmicks out there, all of which I wanted to avoid--not to mention the fact that I wanted to put my creative juices to work! Mr. Hutchins' book helped me do just that by offering invaluable advice on how to not only pick the right video business for me, but also how to market and distribute my work. I highly recommend this book to others who are struggling in our sagging economy. If it worked for me, it'll work for you too!
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