How to License Your Million Dollar Idea: Everything You Need to Know to Make Money from Your New Product Idea

by Harvey Reese

Book Overview

Reap the profits of your own imagination... How to License Your Million Dollar Idea Everything You Need to Know to Make Money from Your New Product Idea You've seen them on TV, in business magazines, and as the subjects of case studies in major business schools: ordinary people who have parlayed their simple, clever ideas for new products or services into millions of dollars. What's the difference between these success stories and the people who say,...

• Format: Paperback
• Language: English
• ISBN: 0471580503
• ISBN13: 9780471580508
• Release Date: August 1993
• Publisher: Wiley
• Length: 240 Pages
• Weight: 0.76 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"

Customer Reviews

Outstanding. One of my all time favorite books.

This book is phenomenal. Jam packed with info on how to take your "half-baked" idea, develop it, license it, and make $$$ off of it! You don't have any ideas yet you say? No prob -- Harvey Reese teaches you that coming up with new ideas is a SYSTEMATIC and deliberate process, and he teaches you that process... the same one that's worked for him over and over again. I have read my copy 4 times and highlighted and marked numerous sections that I often go back and review. Most recently I received immense help from the section on The Contract. I even submitted an idea to Mr. Reese through his website, and even though he didn't think it had too much money-making potential for us, he took the time to send me a detailed analysis of why it was sub-optimal and how I could improve upon my future product ideas. The learning experience involved in that was well worth the small amount of money to me. His audio CD is outstanding as well. If you want to be the next developer of The Teenage Mutant Ninja Turtles, The Mighty Morphin Power Rangers, the "Baby on Board" car suction things, or Post-It notes -- you can, but you have to read this book first! I know it may sound like I am Mr. Reese's nephew or something from the way I'm extolling this book, but I'm not, I'm just an avid reader and dreamer who really, really liked this book. You can't go wrong buying it.

Very helpful

Anyone hoping to get a product licensed could not find a better road map than this book. I found almost everything in Harvey Reeses book helpful.Best of all he has a very easy style-his ideas are clear,his humorous approach keeps your attention,the cartoons are funny and to the point.I would highly recommend this book to anyone looking for more ideas on how to license your idea.

Harvey Reese knows what he is talking about

My mind is always working and coming up with ideas. Until I read this book, I had no idea what to do with them or how I could make money on them. I always thought that I would need a patent.By reading this book, Harvey Reese took me step by step through the ideation, creation, and licensing of new product ideas.Mr. Reese has licensed a number of his ideas in the toy industry and has been very successful. This book gave me the get up an go to get out there and make money off of my ideas.BTW, I found Harvey's website. It's www.money4ideas.com for anyone that would like to know. He did not put this in his book, but it is an excellent resource and a way to get a hold of him.

The most reader-friendly and useful books on licensing

Most "how to" books (on any topic) are often boring and technical. This book was an easy and riveting read from cover to cover, and it managed to convey all of the important information that I need to get started on licensing my invention. It's great for giving you a thorough overview of licensing and patenting, from which you can take immediate action. It's also a good starting point if you want to move onto more technical (and unfortunately dry) sources of information. Since I am an Australian, a chapter with more of an international perspective would have been helpful.

Very insightful,informative.The manual for unlimited success

HOW TO LICENSE YOUR MILLION DOLLAR IDEA is a book I could not put down. It is aimed at bringing out the creativeness within ourselves and step by step repeating the process by which we create viable products. Then author Harvey Reese goes on to tell you the secrets of what to do,avoid and expect in the world of licensing. Even an average person can create a product that can be the next "Cabbage Patch" doll (read about it in the book) Thanks, Mr. Reese. Watch for my name soon in the news.