Hospitality Management and Digital Transformation: Balancing Efficiency, Agility and Guest Experience in the Era of Disruption

by Richard Busulwa, Aaron Oh, Moon Kang, et al.

Hospitality managers are at a critical inflection point. Digital technology advancements are ramping up guest expectations and introducing nontraditional competitors that are beginning to disrupt the whole industry. The hospitality managers whose organizations are to thrive need to get their organizations into a position where they can effectively leverage digital technologies to simultaneously deliver breakthroughs in efficiency, agility, and...

• Format: Paperback
• Language: English
• ISBN: 0367343541
• ISBN13: 9780367343545
• Release Date: December 2020
• Publisher: Routledge
• Length: 242 Pages
• Weight: 0.97 lbs.
• Dimensions: 0.6" x 6.8" x 9.7"