Readers subconsciously want certain things from a book...and best-selling writers make sure they deliver it.
Thanks to evolution, the magic of story is wired into our brains-some of us can articulate why, many of us can't-but science certainly can. Story serves a unique function in the human psyche, a purpose so vital to our success as a species that humans are inescapably drawn to it. The multibillion-dollar publishing industry is a testament...
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Language Arts