Heuristics: The Foundations of Adaptive Behavior

by Gerd Gigerenzer, Ralph Hertwig, Thorsten Pachur

How do people make decisions when time is limited, information unreliable, and the future uncertain? Based on the work of Nobel laureate Herbert Simon and with the help of colleagues around the world, the Adaptive Behavior and Cognition (ABC) Group at the Max Planck Institute for Human Development in Berlin has developed a research program on simple heuristics, also known as fast and frugal heuristics. In the social sciences, heuristics have been...

• Format: Paperback
• Language: English
• ISBN: 019049462X
• ISBN13: 9780190494629
• Release Date: December 2015
• Publisher: Oxford University Press
• Length: 880 Pages
• Weight: 3.40 lbs.
• Dimensions: 1.9" x 7.0" x 9.9"