Handbook of Strategic Planning for Nonprofit Organizations

by Siri N. Espy

Book Overview

This is the first practical step-by-step guide to strategic planning specifically written for managers of all types of nonprofit organizations, large and small. Born out of one such manager's own successful planning efforts, it details the key techniques involved in strategy planning, such as: identifying organizational needs, guiding goal development, targeting markets, and developing marketing plans. Discussing a broad range of nonprofit organizations,...

• Format: Hardcover
• Language: English
• ISBN: 0275923428
• ISBN13: 9780275923426
• Release Date: November 1986
• Publisher: Praeger
• Length: 146 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.7" x 6.5" x 9.5"