Graphic Design: A History

by Alain Weill

Book Overview

Rooted in the decorative arts movements of late 19th-century and early 20th-century Britain and continental Europe, and furthered by progress in printing technology, the graphic arts answered industry's call to communicate to the masses in an increasingly crowded and competitive marketplace. Over the last hundred years, commercial graphic design has evolved into increasingly sophisticated strategies in brand identity, repetition, and conceptual advertising...

• Format: Paperback
• Language: English
• ISBN: 0810991241
• ISBN13: 9780810991248
• Release Date: July 2004
• Publisher: Harry N. Abrams
• Length: 160 Pages
• Weight: 0.58 lbs.
• Dimensions: 0.5" x 5.0" x 7.0"
• Age Range: 13 years and up
• Grade Range: Grade 8 to Postsecondary

Customer Reviews

Quality Resource for a young designer

I've been a designer for a few years and was looking for a quality reference book, this does the job nicely.