Global Strategies for Emerging

by Srini Rangan, Toshiro Wakayama, Anil K. Gupta

Book Overview

The multinational corporate guide for thriving in the Asian marketplace Led by China and India, the rise of emerging Asia is transforming the structure of the global economy. By 2025, if not sooner, China will almost certainly overtake the U.S. to become the world's largest economy. By then, India is likely to have overtaken Japan to become the world's third largest economy, after China and the U.S. Besides China and India, Asia also includes other...

• Format: Hardcover
• Language: English
• ISBN: 1118217977
• ISBN13: 9781118217979
• Release Date: July 2012
• Publisher: Jossey-Bass
• Length: 352 Pages
• Weight: 1.23 lbs.
• Dimensions: 1.1" x 6.4" x 9.3"