Global Operations and Logistics: Text and Cases

by Ricardo Ernst and Panos Dornier, Philippe-Pierre; Ernst, Ricardo; Fender, Michel; Kouvelis

This book addresses the process of global operations management-from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.

• Format: Hardcover
• Language: English
• ISBN: 0471120367
• ISBN13: 9780471120360
• Release Date: January 1998
• Publisher: Wiley
• Length: 480 Pages
• Weight: 2.40 lbs.
• Dimensions: 0.9" x 8.3" x 10.3"

Customer Reviews

a good book in operations and logistics

is a good text. easy to understand .