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Paperback Global Media Sport: Flows, Forms and Futures Book

ISBN: 1472539427

ISBN13: 9781472539427

Global Media Sport: Flows, Forms and Futures

How has globalization impacted on sports media? What are the economic ramifications? And what is the future of sports media?

In order to answer these questions, this book investigates the constituents, dimensions and implications of the flows of media sport from the Global West to the Global East, and in the reverse direction. At an historical moment when the relative stability of the Western media sport order is under challenge, it analyses...

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Format: Paperback

Condition: New

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