Global Corporate Strategy and Trade Policy

by Alain Verbeke and Alan M. Rugman

Book Overview

At the end of the twentieth century, international business functioned in an environment dominated by the triad of economic power formed by the USA, Japan and the European Community. Multinational corporate strategies had to be formulated within the context of intense global competition between these three economic blocs. This book, first published in 1990, analyses the interplay between the trade policies adopted by the major powers and the competitive...

• Format: Paperback
• Language: English
• ISBN: 1138301914
• ISBN13: 9781138301917
• Release Date: May 2019
• Publisher: Routledge
• Length: 182 Pages
• Weight: 0.59 lbs.
• Dimensions: 0.4" x 6.1" x 9.2"