Global Communication: Theories, Stakeholders, and Trends

by Thomas L McPhail

Discusses the players, theories, and trends that affect how the world communicates and gets their information

This book is the most definitive text on multinational communication and media conglomerates, exploring how global media influences both audiences and policy makers around the world. Comprehensively updated to reflect the many fast moving developments associated with this dynamic field, this new edition investigates...

• Format: Paperback
• Language: English
• ISBN: 1119522188
• ISBN13: 9781119522188
• Release Date: December 2019
• Publisher: Wiley-Blackwell
• Length: 336 Pages
• Weight: 1.25 lbs.
• Dimensions: 0.8" x 6.9" x 9.9"