Global Business: Planning for Sales and Negotiations

by Camille Passler Schuster

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• Format: Paperback
• Language: English
• ISBN: 0030105196
• ISBN13: 9780030105197
• Release Date: January 1996
• Publisher: Dryden Press
• Length: 238 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.4" x 6.4" x 9.2"

Customer Reviews

Down-to-earth reading about business and foreign cultures.

Many of our clients, especially those with smaller companies that are new to export, are advised by our consulting staff to read this book BEFORE they begin negotiating international contracts. We also suggest that they mark key paragraphs and review them while enroute to foreign countries. Being able to move smoothly in overseas cultures is a huge competitive advantage. It is often the difference between success and failure in international commerce. John r. Jagoe, Director, Export Institute.