Global Brains: Knowledge and Competencies for the 21st Century

by Gary P. Ferraro and Gary P. Ferraro

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• Format: Hardcover
• Language: English
• ISBN: 0971238804
• ISBN13: 9780971238800
• Release Date: September 2001
• Publisher: Intercultural Associates
• Length: 218 Pages
• Weight: 1.17 lbs.
• Dimensions: 0.9" x 6.3" x 9.2"

Customer Reviews

An excellent survey of common barriers to global business

Can modern business owners and managers operate in the connected global economy of this century? Global Brains covers the knowledge base and competencies needed for global competition, discussing cultural values, communication basics, and understanding global values systems. An excellent survey of the common barriers to global business relationships.