Glencoe Marketing Essentials, Student Edition

by McGraw-Hill Education and McGraw-Hill

Book Overview

Marketing Essentials provides an introduction to the theory and practice of marketing and explains the core functions of marketing. The program is correlated to the latest national marketing... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0021401101
• ISBN13: 9780021401109
• Release Date: May 2015
• Publisher: McGraw-Hill Education
• Length: 1000 Pages
• Weight: 5.18 lbs.
• Dimensions: 1.7" x 8.6" x 11.0"
• Grade Range: Grades 9 to 12