Gidget: Origins of a Teen Girl Transmedia Franchise

by Pamela Robertson Wojcik

Book Overview

Gidget: Origins of a Teen Girl Transmedia Franchise examines the multiplicity of books, films, TV shows, and merchandise that make up the transmedia Gidget universe from the late 1950s to the 1980s.

The book examines the Gidget phenomenon as an early and unique teen girl franchise that expands understanding of both teen girlhood and transmedia storytelling. It locates the film as existing at the historical intersection of numerous discourses...

• Format: Paperback
• Language: English
• ISBN: 036763693X
• ISBN13: 9780367636937
• Release Date: May 2022
• Publisher: Routledge
• Length: 110 Pages
• Weight: 0.33 lbs.
• Dimensions: 0.3" x 5.5" x 8.5"