Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort, Second Edition

by Steven Van Yoder and Steven VanYoder

Book Overview

The best clients and customers are those that seek you out because they've already heard of you. Get Slightly Famous shows how to build visibility and credibility by making yourself a thought leader and indispensable resource to your potential clients and customers. This expanded new edition provides a toolbox of strategies for: Getting consistent media attention; Using speaking engagements to cultivate your target market; Becoming a center of influence...

• Format: Paperback
• Language: English
• ISBN: 145375671X
• ISBN13: 9781453756713
• Release Date: July 2007
• Publisher: CreateSpace Independent Publishing Platform
• Length: 330 Pages
• Weight: 1.20 lbs.
• Dimensions: 9.0" x 0.8" x 6.0"

Customer Reviews

great practical advice

Get Slightly Famous is one of the best books on self-promotion that I have read. Steven Van Yoder provides practical advice that would benefit any person who wants to improve business or raise his or her public profile. While many books of this nature are disappointingly thin on substance, this book provides solid advice for building a career as an "expert."

Practical, Must Have Advice for the Small Business

I have to agree with all the positive comments on this book. I've been in medical device consulting for over 10 years, and have tried some of the ideas in Yoder's book already (due to common sense or other consultants' / books' recommendations). But I found much more suggestions here, together w/ updated web-based ideas which I'm now working on employing. I also value his many real-world examples interspersed throughout the book. This is one of only a few books (and I have most) that I'll be rereading to assist in marketing my consulting services.

Worth the price for the teleseminar tips alone

Top notch. As a marketing consultant to independent professionals and small service busineses, I found this book to be outstanding. For example, the book describes how a new trend for professionals and consultants who want to woo and win new clients is to offer teleclasses, also known as telephone seminars or teleseminars. The book explains that having heard you speak, people feel they know you personally, and are more confident about hiring you. The advantages are abundant. You don't have to be personally present to give a talk that reaches your target market, says Van Yoder. Online chats and teleconferences, using your own or others' telephone lines, can help you reach a lot of people eager to hear your message. The book is filled with great advice like this.

A unique and instructional business guide

Get Slightly Famous: Become A Celebrity In Your Field And Attract More Business With Less Effort by Steven Van Yoder is a unique and instructional business guide to becoming famous within the context of the business world and thereby attracting clientele and increasing revenues through sheer visibility. A wealth of tips, tricks, and techniques for acquiring and consistently holding media attention; using speaking engagements to become noticed by a targeted market; harvesting the full potential of the Internet; creating ancillary "info-products" to build public awareness, and a great deal more, Get Slightly Famous is excellent, profitable, and highly recommended supplemental reading for businesspeople and marketers on all scales and theaters of commerce.

Helpful, inspiring & fun to read

Get Slightly Famous is a rare find: excellent tips, inspiring true stories, and enjoyable to read without being full of fluff. At first I just flipped through it, reading "Real-World Success Stories"(they're easy to find, marked clearly-- & there are dozens of them), but then I found myself reading the book cover-to-cover. There's quite a bit of good advice here that I haven't read or heard anywhere else, & I've read a lot of marketing & PR guides.