Aligned to Achieve: How to Unite Your Sales and Marketing Teams Into a Single Force for Growth

by Tracy Eiler

Book Overview

A smart, practical guide to rocket-powered business growth Aligned to Achieve puts sales and marketing on the same page, creating a revenue 'dream team' that will drive your organization to new heights. Smart, practical explanations, case studies, and tips guide you toward action over theory, and dozens of examples illustrate the tangible effects of these changes in action at business-to-business companies. Written by sales and marketing executives...

• Format: Hardcover
• Language: English
• ISBN: 1119291755
• ISBN13: 9781119291756
• Release Date: September 2016
• Publisher: Wiley
• Length: 208 Pages
• Weight: 0.72 lbs.
• Dimensions: 0.9" x 5.5" x 8.6"