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Generation Zalpha: Connecting with the Next Mic...

by Maarten Leyts

Edition Description

Explores peer-to-peer (P2P) marketing strategies and the impact of technology and digitization on the brain and the development of childrenAbout the experience of future consumersInsight into the success factors of new marketing and communication techniquesGenerational thinking...

Edition Details

Format:Paperback

Language:English

ISBN:9401463794

Format: Paperback

Condition:

26.74

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List Price: ~~$37.50~~

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Generation Zalpha: Connecting with the Next Mic...

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