Fundamentals of Global Strategy: A Business Model Approach

by Cornelis A. De Kluyver

Book Overview

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1606490729
• ISBN13: 9781606490723
• Release Date: July 2010
• Publisher: Business Expert Press
• Length: 270 Pages
• Weight: 0.85 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"