The Financial Times Guide to Social Media Strategy: Boost Your Business, Manage Risk and Develop Your Personal Brand

by Thomas F. Martin and Martin Thomas

Despite 80% of business leaders thinking it important to make the most of social media, 70% admitted that their efforts are currently ineffective - CMI SURVEY.

This business book is great for leaders, middle managers and entrepreneurs interested in the following categories:

SOCIAL MEDIA MARKETING LEADERSHIP BRANDING NETWORKING

The...

• Format: Paperback
• Language: English
• ISBN: 1292234822
• ISBN13: 9781292234823
• Release Date: October 2018
• Publisher: FT Publishing International
• Length: 288 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.8" x 6.2" x 9.2"