Frontiers of Electronic Commerce

by Ravi Kalakota and Andrew B. Whinston

The basis for moving towards electronic commerce is the belief that electronic markets have the potential to be more efficient in reducing the costs of doing business globally. This work is aimed at... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0201845202
• ISBN13: 9780201845204
• Release Date: January 1996
• Publisher: Addison Wesley Longman
• Length: 850 Pages
• Weight: 2.26 lbs.
• Dimensions: 1.4" x 6.2" x 9.2"

Customer Reviews

Early e-commerce thought leadership

This book is a must have for your e-commerce library. Every new evolutionary shift in business and technology has its seminal work - this is it! A number of today's e-commerce concepts were first presented and organized in this book. It also outlines historical roots, current approaches and fundamentals trends. The business scenarios and mini case studies are good. I read it when it hit the bookshelf and recently used it for research. The bibliography is an excellent resource on its own. Kalakota has stated that Drucker is a key influence -- it shows. One caution, some technical material is outdated. The companion book is also excellent.

A good overview of the theory as well as technoogy behind EC

Kalakota & Whinston do a good job at addressing the multiple aspects of electronic commerce. The book is written so as to be useful to people with a technical background, but it requires no prior knowledge of E-Commerce. Perhaps the book's greatest strength is in its discussion of the theoretical structure of the electronic marketplace, including both technology and business aspects of E-C.

Very Comprehensive book on all Facet of E-commerce

I read this book after a glowing review in the CIO magazine. Imust say that the book is very through in its coverage of electroniccommerce. Definitely one for the bookshelf. The only defect of this book (and something the authors have no control over) is that some of the chapters are outdated. However, if one can read between the lines that should not be an overwhelming problem. This book is definitely one for students who want a comprehensive view of the subject.