From Ideas to Assets: Investing Wisely in Intellectual Property

By: Berman, Bruce M.

Book Overview

In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and investors in a wide variety of industries need to understand the fundamentals of intellectual property rights in order to make informed decisions about the companies they run and the investments they hold. From Ideas to Assets provides a detailed overview of what intellectual property assets...

• Format: Hardcover
• Language: English
• ISBN: 0471400688
• ISBN13: 9780471400684
• Release Date: December 2001
• Publisher: John Wiley & Sons
• Length: 672 Pages
• Weight: 3.15 lbs.
• Dimensions: 2.0" x 7.3" x 10.2"