Frank Batten: The Untold Story of the Founder of the Weather Channel

by Connie Sage

Frank Batten Sr. (1927-2009) created the Weather Channel in 1982, despite mocking by colleagues in the media that around-the-clock weather broadcasts would be as exciting as watching paint dry. The network, and later its companion website, Weather.com, became the largest private weather company in the world and an American cultural icon.

Yet few have heard of Batten, a media pioneer whose Virginia newspaper was the only major daily to back...

• Format: Hardcover
• Language: English
• ISBN: 081393155X
• ISBN13: 9780813931555
• Release Date: August 2011
• Publisher: University of Virginia Press
• Length: 216 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.8" x 5.9" x 8.7"
• Age Range: 18 years and up
• Grade Range: Postsecondary and higher