Franchising and Licensing: Two Powerful Ways to Grow Your Business in Any Economy

by Andrew Sherman

Comprehensive and applicable to domestic and international franchising initiatives alike, this go-to guide remains the industry standard for insights on expanding your business.

As an experienced corporate and transaction lawyer, author Andrew Sherman offers insider insights into unique opportunities for business growth--specifically, leveraging your intellectual capital through franchising and licensing. By helping you understand...

• Format: Paperback
• Language: English
• ISBN: 1400239133
• ISBN13: 9781400239139
• Release Date: February 2023
• Publisher: Amacom
• Length: 464 Pages
• Weight: 1.76 lbs.
• Dimensions: 0.9" x 7.0" x 10.0"