Ford, Regaining Their Competitive Edge: A Study of the Strategic Management Processes for Operational Success

by Carl Smith

This project contains a look into the manufacturing company of Ford Motor Company. Research was done about how the company runs business, both globally and domestically. In this report, the company's mission, goals, strategies, product and service portfolios, market share and profit performance, technology and employment information are outlined. Key successes and weakness failures are also discussed in detail.

Information about Ford's use...

• Format: Paperback
• Language: English
• ISBN: 0595470106
• ISBN13: 9780595470105
• Release Date: October 2007
• Publisher: iUniverse
• Length: 108 Pages
• Weight: 0.37 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"