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Hardcover Fire in the Belly: Building a World-Leading High-Tech Company from Scratch in Tumultuous Times Book

ISBN: 1878086987

ISBN13: 9781878086983

Fire in the Belly: Building a World-Leading High-Tech Company from Scratch in Tumultuous Times

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Format: Hardcover

Condition: Very Good

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Book Overview

When Bill Pratt and Powell Seymour got laid off from their technology jobs in Greensboro, North Carolina, in 1991, they had no idea that they were about to become leaders of a revolution in electronic... This description may be from another edition of this product.

Customer Reviews

4 ratings

Great read for business techies

I presently work in the RF/Microwave industry and have just finished my MBA. It was fun to read about a startup in the wireless semiconductor industry and all it took to get the company off the ground.

An entertaining, riveting story of business success results

According to all business logic RF Micro Devices should never have been born, much less built to a world-leading high-tech company: yet, it did, and Jerry D. Neal and Jerry Bledsoe chart its amazing rise in Fire In The Belly: Building A World-elevating High-Tech Company From Scratch In Tumultuous Times. Author Neal left his own job to help his friends raise money to start the revolutionary company on a shoestring in 1991: a company which was to market only seven products. These were key products, though, from the first radio frequency integrated circuits cell phones would come to rely on to a power amplifier chip which succeeded in building the company. An entertaining, riveting story of business success results.

Adaptability, Perseverance, & Change

If you've ever doubted the importance of adaptability, the power of perseverance and their combined ability to affect extraordinary change, look no further than your cell phone. After reading Fire in the Belly, you'll never look at it (your cell phone), business, or the world the same way again. Neal explores joys experienced and challenges endured in building a world-class high tech firm from the ground up (or in this case, one step and one power amplifier chip at a time). He shares wisdom that money can't buy and provides lessons learned about people, projects, and persistence that would serve anyone well. (Note: If you've ever initiated or championed a new idea, worked as a "start up project" team member, been passionate about an area of interest,or otherwise felt or witnessed the entrepreneurial spirit's "spark," you'll be particularly appreciative of Neal's perspective on his work and his brilliant comparison of it to play ("like kids on a ball field who hate to quit playing and come in at night"). Fire in the Belly is a must have for entrepreneurs and for anyone in a leadership role, and it should be required reading for students (in all disciplines, but especially undergraduate business students and M.B.A. candidates). Aside from being a fascinating read, its message is real...Neal's business/life lessons are applicable beyond the classroom, the boardroom, the semiconductor facility and Wall Street. I only wish I'd had benefit of this book years ago. Lynne Ivey, Corporate Training & Development Manager, Biltmore Estate/The Biltmore Company (Asheville, NC)

How the Business of Semiconductors is Done

I have been an electronics design engineer for 30 years but have learned more about the electronics business from reading this book than I have in all of my years! I learned how venture capital really works (and doesn't), how hard work and a solid technology can triumph, and how close to failure you can come and still succeed. This book should be on every technology MBA's bookshelf. It should also be required reading in every EE and MBA degree program.
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