Essential NLP

By Connor Heitzmann

This new edition of a popular guide to Neuro-Linguistic Programming draws on the latest neuroscience findings to give you a better understanding of NLP, and what it can do for you both professionally and personally. It introduces the foundations of NLP and the key principles of the technique, explaining the theory behind submodalities, the power of beliefs and values, and the importance of well-formed outcomes. Written in a jargon-free and accessible style, it will help you to use rapport, modelling and other effective strategies to achieve your goals at work - and to bring the principles of NLP to other areas in your life, making you an effective leader, partner and negotiator. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0071740007
• ISBN13: 9780071740005
• Release Date: May 2010
• Publisher: McGraw-Hill
• Length: 323 Pages
• Weight: 0.75 lbs.
• Dimensions: 0.9" x 5.2" x 7.8"

Customer Reviews

An springboard to more advanced texts.

I came across this title back in 2004 on our school library's new book shelf. Being an introductory text, the range of topics and the level of mathematics it features is not geared towards a graduate course in the subject (which is what I was looking for at the time). However the exposition is perfectly suited for a junior or senior audience in the applied math, operations research, or economics majors. The coverage of the...

approachable Introduction

Introducing Game Theory and its Applications by Elliot Mendelson (Chapman & Hall/CRC) The mathematical study of games is an intriguing endeavor with implications and applications that reach far beyond tic-tac-toe, chess, and poker to economics, business, and even biology. Most texts on the subject, however, are written at the graduate level for those with strong mathematics, economics, or business backgrounds. In a clear...