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Fashion Brand Stories

by Joseph H. Hancock II

Edition Description

Through ten detailed case studies on groundbreaking brands like Vivienne Westwood, Vera Wang, Levi's(R), and The Gap Inc., Fashion Brand Stories shows how fashion retailers and designers use storytelling to establish and maintain relationships with their customers...

Edition Details

Format:Paperback

Language:English

ISBN:1350135542

Format: Paperback

Condition:

45.09

15 Available

Quantity:

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