Executive's Guide to E-Business: From Tactics to Strategy

by Patrick King and Martin V. Deise

Is E-Business Helping You--Or Your Competitors? E-business is transforming the commercial landscape and completely redefining traditional business assumptions. In an e-nabled world: - Customers demand... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0471376396
• ISBN13: 9780471376392
• Release Date: May 2000
• Publisher: Wiley
• Length: 304 Pages
• Weight: 1.30 lbs.
• Dimensions: 1.0" x 6.5" x 9.6"

Customer Reviews

Deep E-Commerce MasterGuide

Aimed at senior executives, `E-Business' offers a mature look atthe competitive e-landscape, business models and e-commerce approachesbased upon 100s of PWC engagements.The well structured & illustrated, unreferenced chapters span: a new business model (neitherhierarchical nor discrete steps); channel enhancement (valuepropositions for seller and buyers); channel enhancement impacts(organizations, people, processes and technology); value chainintegration (supply and customer networks); value chain integrationimpacts (organizations, people, processes and technology); industrytransformation (physcho or knowco, infrastructure, partnering,issues); industry transformation impacts (organizations, people,processes and technology); convergence (speed, strategies);convergence impacts (organizations, people); managing risk; navigatingchange; analytical framework; and a detailed view of e-nabled valuechain.Strengths include: the great structure, illustrations, tablesand sidebars; the intelligent, thoughtful, deep writing style; thedepth and breath of useful content (for executives to operationalstaff); and the frequent useful charts linking business objectives, tosuccess factors to enablers.Weakness include: the lack ofreferences (we must take the authors' words for credibility ofcontent!); the lack of case study or success story anecdotes to livenup the sometimes dryness of subject; slightly prescriptive tone; and alack of "interactivity" exercises for the reader.Otheralternatives/companion texts in this area include: May's technicalfocus `The Business of E-Commerce' (ISBN 052177698); Hoque'sopinionated `E-Enterprise' (ISBN: 052177487X); Cohan's draft reviewof `e-Profit' (ISBN 0814405444); Siegel's glossy brainstorms in`Futurize Your Enterprize'(0471357634); and Bloor's marketplacespin in `electronic B@zaar' (ISBN185788258X). Overall,definitely one of the better books in this area, just needing morescience/alternative sources, and case studies to support youre-business change projects/ enterprises.

in numbers... 10/10

It's a helpful book with clear insights in the ecommerce revolution. It helps to clarify misunderstood concepts and gives a clever perspective of the e-journey in which every business must go through.

Great Roadmap

I am a manager in an e-commerce development firm and bought this book to enhance my ability to deliver better advice to my clients. This book is one of the most helpful that I have purchased. Because it is written by a consulting firm, it addresses all aspects of e-business in a logical, progressive fashion, uses good business school style illustrations and graphs to lay out the landscape and deals with opportunities, risks and rewards in an easy to understand, streetwise fashion

Expand your horizons

Executive's guide to E-Business, clearly illustrates what strategies are neccessary to take advantage and profit of the internet's exploding growth. The book provides those in business, information on how to build relationships with the companies stakeholders, buy using the lastest technologies. The writers of this book are all from PricewaterhouseCoopers and their experience shines throughout the book, in providing priceless information on how business can excel in the world's changing environment. As a frequent reader of E-Business/Commerce books, I strongly recommend this book to those who are serious about the "E" (R)evolution.

Clear and concise overview of a hot area

E-business is a buzzword nowadays. There are many books promoting this new business model, but few are so knowledgeable and clear as this one. It addresses the key issues and the industry transformations with an approach which is at the same time down-to-earth and visionary.