Events Management: Principles and Practice

by Tahir Rashid, Paul Walters, Razaq Raj

Book Overview

Events Management provides an introductory overview of the fundamentals in managing events from conception to delivery, highlighting both the theoretical and operational aspects, to prepare students for a career in events management and hospitality.

Now in its Third Edition, the authors have included new chapters on Crowd Control and Crowd Dynamic; Expos, Conferences and Conventions; Brand Co-creation and...

• Format: Paperback
• Language: English
• ISBN: 1473948282
• ISBN13: 9781473948280
• Release Date: November 2017
• Publisher: Sage Publications Ltd
• Length: 448 Pages
• Weight: 1.78 lbs.
• Dimensions: 1.0" x 7.3" x 9.1"