Eventful Cities

by Greg Richards and Robert Palmer

Book Overview

Processes of globalization, economic restructuring and urban redevelopment have placed events at the centre of strategies for change in cities. Events offer the potential to achieve economic, social, cultural and environmental outcomes within broader urban development strategies. This volume:

analyzes the process of cultural event development, management and marketing and links these processes to their wider cultural, social and economic context...

• Format: Paperback
• Language: English
• ISBN: 075066987X
• ISBN13: 9780750669870
• Release Date: April 2010
• Publisher: Routledge
• Length: 534 Pages
• Weight: 1.75 lbs.
• Dimensions: 1.2" x 5.9" x 8.9"