Event Studies: Theory, Research, and Policy for Planned Events, 3rd Edition

by Donald Getz, Stephen J Page, Stephen J. Page

Book Overview

Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them.

This title draws from a large number of foundation disciplines and closely related professional fields, to foster interdisciplinary theory focused on planned events...

• Format: Paperback
• Language: English
• ISBN: 1138899151
• ISBN13: 9781138899155
• Release Date: February 2016
• Publisher: Routledge
• Length: 534 Pages
• Weight: 1.45 lbs.
• Dimensions: 1.0" x 7.4" x 9.6"