Estimation of Product Attributes and Their Importances

By J.P. Wallace, A. Sherret, A. Sherret

At this point in time, there is no generally accepted methodology for explaining and predicting human behavior given a product choice situation. This is true despite the critical importance of such... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 354006530X
• ISBN13: 9783540065302
• Release Date: December 1973
• Publisher: Springer
• Length: 94 Pages
• Weight: 0.39 lbs.
• Dimensions: 0.2" x 6.7" x 9.6"