Essentials of Strategic Management

by John Ericson A. Policarpio

This book provides a concise yet comprehensive overview of strategic management principles and practices. Topics include strategy formulation, implementation, competitive analysis, and corporate governance. The book emphasizes the strategic role of leadership and organizational culture. Real-world case studies and examples illustrate the application of strategic management concepts. It is ideal for undergraduate and MBA courses, offering a practical approach to strategic thinking and planning.

• Format: Library Binding
• Language: English
• ISBN: 1779562861
• ISBN13: 9781779562869
• Release Date: January 2025
• Publisher: Toronto Academic Press